Here is what we do for you:
- Give you and your plant Worldwide recognition;
- Pay for all introduction costs, so there is NO cost to you;
- Evaluate all new plants in sites around the world to ensure success;
- We have the premier horticulture e-letter, and online marketing strategy.
Send us a picture to: Angela@plantsnouveau.com and we’ll call you! What are you waiting for?
We are fueled by the introduction of novel, innovative selections from real plant people. Royalties collected by Plants Nouveau are shared with the plant’s originator and re-invested into the program’s marketing efforts.
Plants Nouveau will evaluate your selection in many different regions of the country and abroad to achieve maximum exposure to extreme climactic conditions. We utilize botanic gardens, municipalities, university testing programs, licensed nurseries in extreme climate zones, and garden writers for evaluating our introductions. Each site is required to report on the plants yearly. We also have a team of horticultural experts gathered from around the world who evaluate and give input on a yearly basis.
To introduce a new selection with confidence about its performance, we will adhere to strict evaluation time lines.
Licensed growers pay a fee per plant sold. A royalty fee is collected per plant sold on introductions registered federally and internationally through plant patents and plant breeder’s rights. At the end of each fiscal year, we pay our originators their share of the royalties collected from the sales of their new plant.
We pay for all costs associated with protecting and marketing your new selection. There is no cost to you. You just sit back and collect your share of royalties from the sales of your novel plant. As per our standard agreement, Plants Nouveau will share with originators 50% of the royalties collected from any selection worthy of a plant patent on sales in the US and a percentage of sales outside of the US.
We license the largest, best-known, and most reputable nurseries in the US, Canada and throughout the world. We only offer exclusives to increase market demand. We have an open licensing policy that affords plant originators who work with our program the maximum royalty revenue possible. Big nurseries producing large quantities = Increased Royalty Revenue
Our international presence and worldwide reputation allows us to reward our originators with large royalty incomes and international recognition for their new selections.
While our primary market is in the United States, we have a national and international presence. Potentially, 100’s of nurseries from the United States can be licensed to grow your new introduction. We also register plants and apply for Plant Breeder’s Rights with the Canadian Ornamental Plant Foundation (COPF) and the European Union (EU).
We are working to co-introduce our introductions with the best plant introduction companies in the European Union and throughout Asia.
We will market our introductions through several venues. If it is a series of similar products, we develop a logo to represent the series. We will also work to develop point-of-purchase materials and targeted, paid advertisements with trade publications to increase demand. We also help our Licensed Growers sell your plants by offering cooperative advertising in reputable trade publications. Cooperative advertising showcases our devoted licensees and allows the trade to contact them directly.
We plan to exhibit and showcase your new introductions at many of the most popular horticulture trade shows in the US, including the The Ohio Short Course, The Perennial Plant Association Symposium and the Annual Garden Writer’s Symposium. These are the best shows in the US for featuring new plant products. We will also regularly submit our new plants for feature in the most popular US trade publications.
Our experience with new product placement in popular media publications affords Plants Nouveau the ability to get the most exposure for little investment by utilizing long-standing relationships with national and international garden writers.
Utilizing mail order for FREE exposure to millions Plants Nouveau realizes mail order catalogs have a large consumer customer base. By offering initial sales in limited quantities through successful, well-known mail order catalogs, the program and its introductions receive countless amounts of FREE press and exposure to millions of consumers.
Let us introduce your new plant to the world! Our knowledge and expertise, as well as our many national and international contacts make us the most profitable choice for your new plant introductions.
Send a picture to: Angela@plantsnouveau.com and we’ll call you! What are you waiting for?