What Makes Us Special
- We are a company built & run by passionate plantswomen.
- We find new plants from around the world and introduce them.
- Our new plants make gardening easier and more beautiful.
How do we accomplish this?
BY LICENSING
Growers worldwide grow the plants we represent and pay a royalty for each plant sold. That money is shared with the breeder. It’s like the music industry. Each time a song gets played, the musician gets paid a royalty. It’s the same system for plant breeders.
THROUGH MARKETING
On point, on-trend, and clever. We want our plants to stand out as something growers, designers, and even the inexperienced gardener desire. We engage consumers, designers, and growers to create demand.
HOW DOES IT WORK?
We find the plants—or the plants find us. We trial them around the world. If we like the plants and the growers like and can produce them, we file for plant patents and plant breeder's rights to protect the breeder. Finally, we introduce the plants by licensing growers who then sell the plants.
WE DON'T SELL PLANTS!
We don't grow the plants, so we have nothing to sell. We set up the supply chain and get people excited about them. We will do our best to help you find a source for our plants if they are not being carried at your local plant retailer.
Want to be a Licensee?
Plants Nouveau licenses the most respected growers, propagation nurseries, and tissue culture laboratories worldwide. We meet with them regularly to track the progress of our varieties, introduce them to new plants and marketing ideas, and ensure they are growing and delivering a quality product to consumers.
Are you a wholesale grower interested in adding our new plants? Click the Contact Us button below.
Want to know more about being licensed, click the Gowers button.
What's New
We introduce a wide selection of annuals, perennials, shrubs, trees, and tropicals to the North American market each year.
These plants are all brand new to the wholesale market. It might take a year or two for them to reach retail garden centers and home stores.
Want to see everything that is NEW? Click the Discover More button.
Introducing Fruit Snacks™ - Real Fruit You Can Reach and Eat
We are so excited to finally be able to talk about one of our most innovative and useful new plant collections . . .
Happy Earth Day 2023
Most of what we do is for the betterment of the planet each and every day in the Green Industry. Celebrating Earth Day is an important reminder that we can all do more . . .
New Plants & New Ideas
Linda and I started 2023 off with one word - travel. We were on the road, looking for new trends, new plants and new ideas from the New Year till . . .
